team-member

Yasmin 'Yas' Hurston

Executive Producer/Co-host


Yasmin has over 20 years of experience in the private and public sector. Yasmin has worked for the New York State Senator Conference Leader, Office of the Manhattan Borough President and served as District Manager of Community Board 10 in Central Harlem. Yasmin was also the Deputy Director of the New York City program of Local Initiatives Support Corporation (LISC), a national nonprofit organization, which provides financial and technical assistance to over 70 neighborhood-based nonprofit community development corporations (CDCs) working to improve housing and economic conditions in distressed neighborhoods.

In addition to government and community affairs, Yasmin has extensive experience in the media industry. Her media experience reflects her commitment to providing meaningful information to the general public on critical issues that has an impact on urban communities for over 10 years.

Yasmin Hurston is the President/CEO of SAY YAS Productions LLC., a start-up multimedia company specializing in the creation, production, and marketing of diverse media outlets and their related businesses. It serves as a strong voice that allows for inclusion and opportunity for all, through diverse media outlets.

SAY YAS is the parent company of the following cutting-edge programs:

OnPoint! Experience: An online radio talk show that delves into topics such as life style, technology, parenthood, financial empowerment, relationships, sports, and political issues from an urban perspective.
Blunt discussion: A trailBLAZing podcast about the emerging cannabis industry.
Single Mom Chronicles Blog: A new periodical and online journal of remarkable life experiences from the perspective of a single parent
Other media experiences include Yas in the capacity of co-host/co-producer on WHCR’s radio talk show, Harlem 411 and guest co-host on the WWRL’s Morning Show and All Things New York. Additionally she has directed and produced two short films, ‘Come See About Me’, a documentary about children’s personal views on violence in their community and ‘RAP-A-CON featuring DJ-CON’, a flick about Mount Vernon’s rich hip hop history.

In 2016, she was elected New York State Committeewoman for the 70th Assembly District in Central Harlem. Her current affiliations include: NAACP Mid Manhattan Branch Life Member, New Jersey Minority Alliance, Bradhurst Merchants Association, Friends of Brownsville Parks, Greater Harlem Chamber of Commerce, 125th Street Business Improvement District and Delta Sigma Theta Sorority, New York Alumnae Chapter. Yasmin holds a BA in psychology from The City College of New York. She is also a graduate of Fiorello H. Laguardia H.S. of the Arts.

Yasmin and her sons, Tchiyuka Jr. and Ajani reside in Harlem.